Puma Darts factory and head office is situated in Katikati, approximately 2 hours drive South East  from Auckland in the Bay of Plenty and half an hour from Tauranga one of New Zealands busiest ports.  Katikati is known as a horticultural area where its main crops are Kiwifruit and Avocados. However it is also known as the mural town – as the town features many murals portraying the stories of this area. Katikati is also growing as a niche-manufacturing hub.